| | General Web | Move | Index |
| Median Household Income | $78,348 | $86,815 | N/A |
| College Grad | 27.6% | 30.8% | 111 |
| Married | 72.8% | 79.4% | 109 |
| 1+ Children | 30.1% | 41.8% | 139 |
Move Males are Educated, Wealthy Dads!
- Men on our sites are 21% more likely than the general male web population to be in the 25-54 age range.
- They are 11% more likely to hold college degrees, and earn 11% more, annually when compared to men on the web in general.
- Move men are 9% more likely to be married and 39% more likely to be Dads.
- Reach men in their peak earning years as they establish families and experience career growth.
| Age | General Web Composition % | Move Composition % | Index |
| 18-24 | 5.8 | 2.3 | 40 |
| 25-34 | 10 | 13.6 | 136 |
| 35-44 | 18.9 | 24.1 | 128 |
| 45-54 | 26.3 | 29.2 | 111 |
| 55-64 | 22.1 | 21.5 | 97 |
| 65+ | 17 | 9.4 | 55 |