Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player
Shopped OnlineTimes More Likely
Any Online Investment Shopping1.79 X
Credit Cards - New 1.67 X
Credit Reports1.98 X
Home Banking1.45 X
Loans - Any2.14 X
Loans - Auto2.01 X
Loans - Home Equity2.14 X
Loans - Home Mortgage2.98 X
Loans - Personal2.03 X
Loans - Student1.32 X
Money Market Funds1.81 X
Mutual Funds - Bond1.99 X
Mutual Funds - Stock1.92 X
Stocks2.01 X
Purchased OnlineTimes More Likely
Any Online Investment Shopping 1.69 X
Credit Cards - New 1.73 X
Credit Reports 2.16 X
Home Banking 1.45 X
Loans - Any 1.73 X
Loans - Auto 1.64 X
Loans - Home Equity 1.71 X
Loans - Home Mortgage 1.79 X
Loans - Personal 1.34 X
Loans - Student 1.49 X
Money Market Funds 1.67 X
Mutual Funds - Bond 1.66 X
Mutual Funds - Stock 1.51 X
Stocks 1.97 X
Consumer BehaviorTimes More Likely
Portfolio: $1,000,000+1.19 X
Portfolio: $100,000+1.11 X
Portfolio: $250,000+1.13 X
Portfolio: $500,000+1.25 X
Credit Card - Plans to Change Vendors in the Next 6 Months 1.27 X
Investment Firm - Plans to Change Vendors in the Next 6 Months 1.12 X
Loans - Auto - Plans to Change Vendors in the Next 6 Months 2.25 X
Loans - Home Equity - Plans to Change Vendors in the Next 6 Months 3.20 X
Loans - Home Mortgage - Plans to Change Vendors in the Next 6 Months 2.10 X
Loans - Student - Plans to Change Vendors in the Next 6 Months 1.78 X
Personal Bank - Plans to Change Vendors in the Next 6 Months 1.55 X

*via Nielsen @Plan, Winter 2009/2010